Liz Elfman, Founder & CEO
Prior to founding E-Squared, Liz Elfman served as a marketing manager at Google, under Google for Entrepreneurs. There, she helped entrepreneurs in the London community with scaling, pitching, and messaging. Prior to Google, she was head of London marketing for General Assembly (GA). Liz helped to grow GA London's community from less than 20,000 to 75,000+, with much of that success attributed to smart content and strategic partnerships. In previous roles, she has directly managed external communications and audience development. Liz has served as a keynote speaker for the London Business School Entrepreneurship Forum. She also teaches workshops on startup marketing, analytics, and personal brand at places like Georgetown University and The Washington Post offices.
Rachel Staley Grant, Chief Partnerships Officer & Copywriter
In 2017, on the back of E-Squared’s growing success, Liz joined forces with Rachel Staley Grant, a small business jack-of-all trades. Rachel has a decade worth of experience working with international non-profits. She is a skilled project manager and communicator with a passion for helping people and business reach their goals.